Outstanding Harvard Business Review article on the art of understanding how people make decisions and come to conclusions. How do you plan to convince people to buy your product, employ your services? What will make you change your direction, hire certain people, take a different stand? Will make you really think….
https://hbr.org/2021/03/persuading-the-unpersuadable?utm_campaign=hbr&utm_medium=social&utm_source=twitter
#persuasion #change #strategy #management #harvardbusinessreview
