Dr. Walsh shares her perspective on hiking and entering a new market:
https://dms.licdn.com/playback/C5605AQEa0wgAIXRGyA/4647b1b08bad4ff7a874d036098d9115/feedshare-mp4_3300-captions-thumbnails/1507940147251-drlcss?e=1564678800&v=beta&t=Qsr6-1KzwPGRQPNJpaPDZks9nObG2lfJXsHcdIs4VeM
Do you know how your customers use the internet to purchase your services? If not, check out this article from Thomas Young, fellow Vistage speaker. It gives executive suite leaders insight into the way customers connect with a vendor prior to making a purchasing decision.
https://www.vistage.com/research-center/marketing/20190625-create-high-powered-digital-marketing-funnel-get-more-leads/?utm_campaign=2019-06-30-Executive-Street-Team&utm_medium=email&utm_source=Eloqua